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Google May Now Remove Personal Medical Records From Search Results on Request by @MattGSouthern
Google has quietly updated its content removal policies with a line that states it may now remove personal medical records.The post Google May Now Remove Personal Medical Records From Search Results o... [Read More]
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22 Niche Review Sites Your Business Can’t Afford to Ignore by @amelioratethis
Think Yelp or Google covers you? Think again. Here are top niche review sites to get your business listed on.The post 22 Niche Review Sites Your Business Can’t Afford to Ignore by @amelioratethi... [Read More]
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Why “Puffery” is Bad for Your Brand’s Reputation by @TravinKeith
Puffery – making big claims that fail to deliver – can do costly damage to your brand's reputation. Avoid! Here's why.The post Why “Puffery” is Bad for Your Brand’s Reput... [Read More]
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Google Introduces Verified Customer Reviews, Retires Trusted Stores Program by @MattGSouthern
Google is retiring its Trusted Stores program while introducing a brand new way to gain customers’ confidence.The post Google Introduces Verified Customer Reviews, Retires Trusted Stores Program... [Read More]
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SEJ Live: Rhea Drysdale on Understanding Your Brand’s Reputation by @rinadianewrites
Rhea Drysdale joined #SEJLive to talk about understanding your brand's reputation through reputation marketing. Rhea also gave examples of companies doing reputation marketing right and shared advice ... [Read More]
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Google My Business is Now Automating Ownership Conflict Resolution by @MattGSouthern
Google has launched a new feature which gives business owners the ability to streamline the process of reclaiming ownership of their GMB listing.The post Google My Business is Now Automating Ownership... [Read More]
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Google Reduces Star Rating Threshold: Why Businesses Should Take Notice by @AdamHeitzman
Google recently reduced its threshold to show star ratings for businesses and owners should take notice.The post Google Reduces Star Rating Threshold: Why Businesses Should Take Notice by @AdamHeitzma... [Read More]
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Ethics in Online Marketing: Does Brand Morality Matter? by @twitter.com/malleeblue
Ethics in business is alive and well, and those businesses who embrace it are more likely to succeed. What questions should you ask your marketing agency about ethics?The post Ethics in Online Marketi... [Read More]
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Watch Out for Malicious Images in Google My Business Listings by @MattGSouthern
There is a new negative SEO tactic going around which involves photos being maliciously inserted into Google My Business listings.The post Watch Out for Malicious Images in Google My Business Listings... [Read More]
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Sara Spivey on the Power of Online Reviews & How They Drive ROI [PODCAST]
In this Marketing Nerds episode, Sara Spivey, Chief Marketing Officer at Bazaarvoice, joined SEJ Features Editor Danielle Antosz to discuss the power of online reviews and how to use them to drive ROI... [Read More]
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The Beginner’s Guide to Putting a Co-Marketing Strategy in Place This Holiday Season by @seocompanymiami
As the holiday season approaches, marketers are looking for ways to increase profits, drive traffic, and improve business-to-business relationships. One of the best ways to do this is through co-marke... [Read More]
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How to Build an Online Community by @megcabrera
Your online community can be your brand advocates, who can defend you in bad times and empower you during good times. Here's how to build your community.The post How to Build an Online Community by @m... [Read More]
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12 Ways to Increase Revenue With Visitor Trust by @HalimiNatalie
Understanding users’ perception of trust is integral in marketing. In this article we’ll review 12 proven tactics for Site Trust Optimization.The post 12 Ways to Increase Revenue With Visi... [Read More]
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How to Avoid Digital Customer Service Fails by @cynthialive
How do you keep from losing or upsetting people when you aren’t around? There are plenty of ways to avoid digital customer service fails.The post How to Avoid Digital Customer Service Fails by @... [Read More]
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How to Optimize for Google’s “Reviews Around the Web” by @amelioratethis
Reviews are gaining even more space in organic search. Before you freak out, figuring out an online reviews strategy is manageable, and I'll show you how.The post How to Optimize for Google’s &l... [Read More]
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6 Steps to Creating a Successful Cause Marketing Campaign by @seocompanymiami
Cause marketing is an excellent way to help non-profits and worthy causes while also helping your own business's image. Learn more here.The post 6 Steps to Creating a Successful Cause Marketing Campai... [Read More]
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6 Reasons Why Cause Marketing is Different by @seocompanymiami
Cause marketing can not only help a great cause and improve your reputation, but it's a great way to reach a new and targeted audience. Learn more here.The post 6 Reasons Why Cause Marketing is Differ... [Read More]
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5 Ways to Build a Culture of Listening and Boost Your Reputation by @jeanmariedion
Chances are, your customers are handing out all sorts of key data on sites like Yelp and Facebook. Are you listening to them? FInd out how to do it, and how to make their comments count.The post 5 Way... [Read More]
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Unwrap Your Holiday Reputation Management Action Plan by @jeanmariedion
A reputation management plan for the holidays means more than stocked shelves and full tills. You'll also need a solid plan that can help you spot and solve attacks, so you can give your boss the gift... [Read More]
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Amazon Sues 1,000 Fake Reviewers by @submitexpress
Amazon is suing 1000 fake reviewers who sell reviews for as low as $5 on such sites as Fiverr. The lawsuit was filed on Oct 16th in Washington state court.The post Amazon Sues 1,000 Fake Reviewers by ... [Read More]
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5 Techniques to Get 5 Stars: How to Get More (and Better) Online Reviews by @neilpatel
Everywhere you go, you see reviews. In thus post, learn the best ways to maximize the number of online reviews you get from your customers.The post 5 Techniques to Get 5 Stars: How to Get More (and Be... [Read More]
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On Personal Branding: An Interview With Guy Kawasaki by @wonderwall7
Guy shares his expert insight on how to create a personal profile the sends the best first impression for landing your next jobThe post On Personal Branding: An Interview With Guy Kawasaki by @wonderw... [Read More]
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Beyond Yelp: How to Find (and Push) the Right Reputation Review Sites by @jeanmariedion
With a few targeted searches, you can determine what review sites are most popular in your community. And then, you could help to push your fans to use those sites to talk up your business. The result... [Read More]
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Your Definitive Guide to Reputation Management Blogging: How Often & How Long by @jeanmariedion
Reputation management blogging done right is more than simply responding to keywords. It's about planning and connecting and scheduling. Learn how to master these techniques, and you'll kill the SERP ... [Read More]
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A 60-Minute Reputation Touch-Up Anyone Can Do (Even You!) by @jeanmariedion
Comprehensive reputation management doesn't have to be time-consuming. By devoting about an hour to your online reputation every day, you could see exceptional results. Here's what to focus on.The pos... [Read More]
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4 Ways Negative Yelp Reviews Could Actually Help Your Reputation by @jeanmariedion
Negative Yelp reviews can be hard on your ego, but they're not always bad for your online reputation. Use these nasty comments to your benefit. Here's how:The post 4 Ways Negative Yelp Reviews Could A... [Read More]
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Walter Palmer, “The Lion Killer,” Now Faces Huge Online Reputation Issues by @submitexpress
Dr. Walter Palmer, the Lion Killer, faces huge reputation problems online, such as negative press and negative reviews on Yelp and Google+.The post Walter Palmer, “The Lion Killer,” Now Fa... [Read More]
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Is Your Business Getting Reviewed on These 10 Online Platforms? by @ProvenData
Managing company reviews are incredibly crucial to success, but many forget that Google and Yelp are not the only places a business is reviewed online.The post Is Your Business Getting Reviewed on The... [Read More]
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A Step-by-Step Guide to Responding to a Bad Yelp Review by @jeanmariedion
Bad Yelp reviews are (unfortunately) part of doing business. And a bad response could double the reputation damage. That's why it's vital to know just what to do when those negative comments come roll... [Read More]
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A Step-by-Step Guide to Responding to a Bad Yelp Review by @jeanmariedion
Bad Yelp reviews are (unfortunately) part of doing business. And a bad response could double the reputation damage. That's why it's vital to know just what to do when those negative comments come roll... [Read More]
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A Step-by-Step Guide to Responding to a Bad Yelp Review by @jeanmariedion
Bad Yelp reviews are (unfortunately) part of doing business. And a bad response could double the reputation damage. That's why it's vital to know just what to do when those negative comments come roll... [Read More]
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The Top 5 Reputation Management Tips Your Boss Wants You to Know by @jeanmariedion
If you're the company SEO, you must know how to craft a killer reputation management strategy. Here's what you'll need to know in order to do it right.The post The Top 5 Reputation Management Tips You... [Read More]