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6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know by @LisaRocksSEM
Here are six expert PPC tips in AdWords and Bing Ads to improve performance and streamline management.The post 6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know by @LisaRocksSEM appeared... [Read More]
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B2B PPC Tactics: 4 Best Practices to Start Using Today by @cchaitanya
Learn B2B PPC best practices you can use today, including attribution models, ad types, video and more.The post B2B PPC Tactics: 4 Best Practices to Start Using Today by @cchaitanya appeared first on ... [Read More]
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10 Tips to Get the Most Out of Google AdWords Express by @clarkboyd
Get up and running with PPC ads in 10 minutes with AdWords Express. Here are 10 tips for success.The post 10 Tips to Get the Most Out of Google AdWords Express by @clarkboyd appeared first on Search E... [Read More]
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Searching for the Perfect Attribution Model by @Wrodarczyk
Read on and learn how you can find the perfect attribution model for your business.The post Searching for the Perfect Attribution Model by @Wrodarczyk appeared first on Search Engine Journal.... [Read More]
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Thinking of Dumping Your PPC Program? Think Again by @GrpTwentySeven
Here are four common misconceptions that can cause your frustrations to your PPC program, and how to deal with each.The post Thinking of Dumping Your PPC Program? Think Again by @GrpTwentySeven appear... [Read More]
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Avoid These 8 PPC Mistakes to Generate More High-Quality Leads by @osbennn
If PPC isn't working for you, check to make sure you aren't making these critical mistakes.The post Avoid These 8 PPC Mistakes to Generate More High-Quality Leads by @osbennn appeared first on Search ... [Read More]
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Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern
Following a successful run as a pilot program, Google says it will expand Home Services ads to more cities.The post Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern a... [Read More]
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Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern
Following a successful run as a pilot program, Google says it will expand Home Services ads to more cities.The post Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern a... [Read More]
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How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future
Here are four tips on how you can avoid common paid search forecasting pitfalls.The post How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future appeared first on Search Engine Journal... [Read More]
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Google AdWords’ New Showcase Shopping Ads Can Display Collections of Products by @MattGSouthern
Google has rolled out a new shopping ad in AdWords just in time for the holiday season.The post Google AdWords’ New Showcase Shopping Ads Can Display Collections of Products by @MattGSouthern ap... [Read More]
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Google AdWords Introduces Ad Unit for In-Store Products by @MattGSouthern
Google has announced plans to introduce local display ads for highlighting in-store products and sales.The post Google AdWords Introduces Ad Unit for In-Store Products by @MattGSouthern appeared first... [Read More]
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2 New AdWords Features & 1 Awesome Strategy You Must Know by @LisaRocksSEM
Here are two important AdWords features you need to know about, and a fabulous bid strategy to test.The post 2 New AdWords Features & 1 Awesome Strategy You Must Know by @LisaRocksSEM appeared fir... [Read More]
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5 Ways Big Budget Advertisers Get High ROI from AdWords [DATA] by @margotshealthub
Steal these five data-backed PPC strategies to start yielding higher ROI like the biggest AdWords advertisers.The post 5 Ways Big Budget Advertisers Get High ROI from AdWords [DATA] by @margotshealthu... [Read More]
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What Google AdWords Daily Budget Doubling Means by @beanstalkim
What advertisers can do to come out ahead now that Google is effectively doubling your daily AdWords ad budget.The post What Google AdWords Daily Budget Doubling Means by @beanstalkim appeared first o... [Read More]
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New Bing Ads Overview Tab Provides Easier Access to Key Insights by @MattGSouthern
Bing Ads has introduced a new overview tab that provides a big picture view of account performance.The post New Bing Ads Overview Tab Provides Easier Access to Key Insights by @MattGSouthern appeared ... [Read More]
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The 2X AdWords Budget Change: How to Adapt Today & Tomorrow by @cchaitanya
Get short-term tips and long-term strategies on how you can adapt to the 2x Adwords budget.The post The 2X AdWords Budget Change: How to Adapt Today & Tomorrow by @cchaitanya appeared first on Sea... [Read More]
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Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Convert by @MattGSouthern
A new report in Google AdWords shows how long it will take users to convert after clicking on an ad.The post Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Conver... [Read More]
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5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas
Give your click-through rates a boost. Use these five advanced tactics for more clicks, traffic – and greater PPC results.The post 5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas app... [Read More]
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13 Reasons Why PPC Brand Bidding Is a No-Brainer by @GrpTwentySeven
Bidding on brand should be a no-brainer. Here are 13 reasons to include it in your paid search strategies.The post 13 Reasons Why PPC Brand Bidding Is a No-Brainer by @GrpTwentySeven appeared first on... [Read More]
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Google’s New AdWords Experience is Now Available to All Advertisers by @MattGSouthern
The new AdWords experience promises to be faster, more intuitive, with a renewed focus on achieving business goals.The post Google’s New AdWords Experience is Now Available to All Advertisers by... [Read More]
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Google Doubles AdWords Budgets and Advertisers are Unhappy by @MattGSouthern
Google made a significant change to how AdWords budgets can be used, and advertisers are not the least bit happy.The post Google Doubles AdWords Budgets and Advertisers are Unhappy by @MattGSouthern a... [Read More]
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The No-Brainer Case for Mobile-Only AdWords Campaigns by @AndrewLolk
Splitting AdWords campaigns is almost always the right answer but for every company. Read why in this post.The post The No-Brainer Case for Mobile-Only AdWords Campaigns by @AndrewLolk appeared first ... [Read More]
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How to Hack Your Way to the Top of Competitive SERPs by @bsmarketer
Here's how to hack your way to the top of competitive SERPs when you never have enough time.The post How to Hack Your Way to the Top of Competitive SERPs by @bsmarketer appeared first on Search Engine... [Read More]
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The Top 10 Most Common AdWords Mistakes by @SusanEDub
Use this list to help avoid making the most common mistakes in your own Adwords account.The post The Top 10 Most Common AdWords Mistakes by @SusanEDub appeared first on Search Engine Journal.... [Read More]
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Google AdWords’ Call-Only Ads Upgraded with Ad Extensions by @MattGSouthern
Google is finally upgrading call-only ads with a feature that is available with other ad types.The post Google AdWords’ Call-Only Ads Upgraded with Ad Extensions by @MattGSouthern appeared first... [Read More]
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Bing Ads Upgrades URL Tracking With New Parameters by @MattGSouthern
Bing Ads is introducing new URL tracking parameters, to further assist advertisers in learning about the source of ad clicks.The post Bing Ads Upgrades URL Tracking With New Parameters by @MattGSouthe... [Read More]
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Top 8 Ideas to Optimize Your PPC Performance by @LisaRocksSEM
Improving your PPC ads is essential to sustain your paid advertising campaigns' performance. Here are some ideas for PPC optimization.The post Top 8 Ideas to Optimize Your PPC Performance by @LisaRock... [Read More]
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Google Merchant Center Now Finds ‘Opportunities’ for Improving Campaigns by @MattGSouthern
Google has rolled out some updates to Merchant Center to help Google Shopping advertisers prepare for the holiday season.The post Google Merchant Center Now Finds ‘Opportunities’ for Impro... [Read More]
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Bing Ads Rolls Out Account Level Ad Extensions by @MattGSouthern
Bing Ads will now allow advertisers to set ad extensions for all campaigns at the account level.The post Bing Ads Rolls Out Account Level Ad Extensions by @MattGSouthern appeared first on Search Engin... [Read More]
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Why Machine Learning Is Key to the Search Marketing of Tomorrow by @cchaitanya
Learn how machine learning and automation are empowering search marketers today and how it can tackle digital marketing's data problems.The post Why Machine Learning Is Key to the Search Marketing of ... [Read More]
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How to Use Automation to Boost PPC Performance by @iambenwood
Learn examples of how you can utilize automation to save time on core PPC management activities.The post How to Use Automation to Boost PPC Performance by @iambenwood appeared first on Search Engine J... [Read More]
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How Your Small Company Can Compete Against Big Brands in PPC by @GrpTwentySeven
Find out how you can compete – and win – against big brand advertisers in search engine marketing.The post How Your Small Company Can Compete Against Big Brands in PPC by @GrpTwentySeven a... [Read More]
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Google to Advertisers: Get Your Mobile Landing Pages Ready by @MattGSouthern
Google is giving notice to AdWords advertisers that AMP landing pages are on the way in two weeks.The post Google to Advertisers: Get Your Mobile Landing Pages Ready by @MattGSouthern appeared first o... [Read More]
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5 Ideas to Take Your PPC Audience Strategy to the Next Level by @digital_future
Take your PPC campaigns to the next level with these five strategies for paid search audiences.The post 5 Ideas to Take Your PPC Audience Strategy to the Next Level by @digital_future appeared first o... [Read More]