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Target Google AdWords Ads by Customer Address and Phone Number by @MattGSouthern
Google has introduced the ability for AdWords advertisers to target known customers by phone numbers and mailing addresses.The post Target Google AdWords Ads by Customer Address and Phone Number by @M... [Read More]
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PPC Basics and Beyond by @GrpTwentySeven
Help your PPC campaigns reach their full potential. Here's how to master and go beyond the PPC basics.The post PPC Basics and Beyond by @GrpTwentySeven appeared first on Search Engine Journal.... [Read More]
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There is Still Time to Make Your Holiday PPC Campaigns Even Better by @john_a_lee
Learn how you can improve your holiday PPC campaigns for the final days of December shopping.The post There is Still Time to Make Your Holiday PPC Campaigns Even Better by @john_a_lee appeared first o... [Read More]
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Google AdWords Now Refreshes Auction Insights and Impression Share Data Multiple Times a Day by @MattGSouthern
Google AdWords has gone from refreshing auction insights and impression share data once a day, to multiple times per day.The post Google AdWords Now Refreshes Auction Insights and Impression Share Dat... [Read More]
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Bing Ads Now Allows Advertisers to Import Call Conversions by @MattGSouthern
Bing Ads is now letting advertisers import call conversion data, which can help connect phone sales back to ad campaigns.The post Bing Ads Now Allows Advertisers to Import Call Conversions by @MattGSo... [Read More]
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Are Ad Extensions Actually Costing You Conversions? [DATA] by @PPCJoeC
Find out how ad extensions might be negatively impacting your paid search campaigns.The post Are Ad Extensions Actually Costing You Conversions? [DATA] by @PPCJoeC appeared first on Search Engine Jour... [Read More]
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25 Experts on the Big PPC Trends You Need to Know in 2018 by @MrDannyGoodwin
What 25 of the top marketing experts say will be the major PPC trends in 2018 – and beyond.The post 25 Experts on the Big PPC Trends You Need to Know in 2018 by @MrDannyGoodwin appeared first on... [Read More]
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24 Essential Apps to Manage Your PPC Campaigns from Anywhere by @jonleeclark
These are the essential PPC apps you need to manage everything from ad accounts to reporting to team collaboration.The post 24 Essential Apps to Manage Your PPC Campaigns from Anywhere by @jonleeclark... [Read More]
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How to Get Google AdWords Certification: A Step-by-Step Guide by @coreydmorris
Learn how to navigate the process of earning your Google AdWords certification in this step-by-step guide.The post How to Get Google AdWords Certification: A Step-by-Step Guide by @coreydmorris appear... [Read More]
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Google Shopping Makes it Easier to Discover, Research, and Compare Products by @MattGSouthern
Google Shopping ads have been updated with new features that enhance the discovery, research, and comparison of products.The post Google Shopping Makes it Easier to Discover, Research, and Compare Pro... [Read More]
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6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know by @LisaRocksSEM
Here are six expert PPC tips in AdWords and Bing Ads to improve performance and streamline management.The post 6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know by @LisaRocksSEM appeared... [Read More]
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B2B PPC Tactics: 4 Best Practices to Start Using Today by @cchaitanya
Learn B2B PPC best practices you can use today, including attribution models, ad types, video and more.The post B2B PPC Tactics: 4 Best Practices to Start Using Today by @cchaitanya appeared first on ... [Read More]
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10 Tips to Get the Most Out of Google AdWords Express by @clarkboyd
Get up and running with PPC ads in 10 minutes with AdWords Express. Here are 10 tips for success.The post 10 Tips to Get the Most Out of Google AdWords Express by @clarkboyd appeared first on Search E... [Read More]
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Searching for the Perfect Attribution Model by @Wrodarczyk
Read on and learn how you can find the perfect attribution model for your business.The post Searching for the Perfect Attribution Model by @Wrodarczyk appeared first on Search Engine Journal.... [Read More]
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Thinking of Dumping Your PPC Program? Think Again by @GrpTwentySeven
Here are four common misconceptions that can cause your frustrations to your PPC program, and how to deal with each.The post Thinking of Dumping Your PPC Program? Think Again by @GrpTwentySeven appear... [Read More]
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Avoid These 8 PPC Mistakes to Generate More High-Quality Leads by @osbennn
If PPC isn't working for you, check to make sure you aren't making these critical mistakes.The post Avoid These 8 PPC Mistakes to Generate More High-Quality Leads by @osbennn appeared first on Search ... [Read More]
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Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern
Following a successful run as a pilot program, Google says it will expand Home Services ads to more cities.The post Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern a... [Read More]
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Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern
Following a successful run as a pilot program, Google says it will expand Home Services ads to more cities.The post Google to Expand Home Service Ads to 30 US Cities by End of Year by @MattGSouthern a... [Read More]
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How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future
Here are four tips on how you can avoid common paid search forecasting pitfalls.The post How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future appeared first on Search Engine Journal... [Read More]
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Google AdWords’ New Showcase Shopping Ads Can Display Collections of Products by @MattGSouthern
Google has rolled out a new shopping ad in AdWords just in time for the holiday season.The post Google AdWords’ New Showcase Shopping Ads Can Display Collections of Products by @MattGSouthern ap... [Read More]
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Google AdWords Introduces Ad Unit for In-Store Products by @MattGSouthern
Google has announced plans to introduce local display ads for highlighting in-store products and sales.The post Google AdWords Introduces Ad Unit for In-Store Products by @MattGSouthern appeared first... [Read More]
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2 New AdWords Features & 1 Awesome Strategy You Must Know by @LisaRocksSEM
Here are two important AdWords features you need to know about, and a fabulous bid strategy to test.The post 2 New AdWords Features & 1 Awesome Strategy You Must Know by @LisaRocksSEM appeared fir... [Read More]
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5 Ways Big Budget Advertisers Get High ROI from AdWords [DATA] by @margotshealthub
Steal these five data-backed PPC strategies to start yielding higher ROI like the biggest AdWords advertisers.The post 5 Ways Big Budget Advertisers Get High ROI from AdWords [DATA] by @margotshealthu... [Read More]
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What Google AdWords Daily Budget Doubling Means by @beanstalkim
What advertisers can do to come out ahead now that Google is effectively doubling your daily AdWords ad budget.The post What Google AdWords Daily Budget Doubling Means by @beanstalkim appeared first o... [Read More]
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New Bing Ads Overview Tab Provides Easier Access to Key Insights by @MattGSouthern
Bing Ads has introduced a new overview tab that provides a big picture view of account performance.The post New Bing Ads Overview Tab Provides Easier Access to Key Insights by @MattGSouthern appeared ... [Read More]
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The 2X AdWords Budget Change: How to Adapt Today & Tomorrow by @cchaitanya
Get short-term tips and long-term strategies on how you can adapt to the 2x Adwords budget.The post The 2X AdWords Budget Change: How to Adapt Today & Tomorrow by @cchaitanya appeared first on Sea... [Read More]
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Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Convert by @MattGSouthern
A new report in Google AdWords shows how long it will take users to convert after clicking on an ad.The post Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Conver... [Read More]
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5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas
Give your click-through rates a boost. Use these five advanced tactics for more clicks, traffic – and greater PPC results.The post 5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas app... [Read More]
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13 Reasons Why PPC Brand Bidding Is a No-Brainer by @GrpTwentySeven
Bidding on brand should be a no-brainer. Here are 13 reasons to include it in your paid search strategies.The post 13 Reasons Why PPC Brand Bidding Is a No-Brainer by @GrpTwentySeven appeared first on... [Read More]
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Google’s New AdWords Experience is Now Available to All Advertisers by @MattGSouthern
The new AdWords experience promises to be faster, more intuitive, with a renewed focus on achieving business goals.The post Google’s New AdWords Experience is Now Available to All Advertisers by... [Read More]
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Google Doubles AdWords Budgets and Advertisers are Unhappy by @MattGSouthern
Google made a significant change to how AdWords budgets can be used, and advertisers are not the least bit happy.The post Google Doubles AdWords Budgets and Advertisers are Unhappy by @MattGSouthern a... [Read More]
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The No-Brainer Case for Mobile-Only AdWords Campaigns by @AndrewLolk
Splitting AdWords campaigns is almost always the right answer but for every company. Read why in this post.The post The No-Brainer Case for Mobile-Only AdWords Campaigns by @AndrewLolk appeared first ... [Read More]
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How to Hack Your Way to the Top of Competitive SERPs by @bsmarketer
Here's how to hack your way to the top of competitive SERPs when you never have enough time.The post How to Hack Your Way to the Top of Competitive SERPs by @bsmarketer appeared first on Search Engine... [Read More]
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The Top 10 Most Common AdWords Mistakes by @SusanEDub
Use this list to help avoid making the most common mistakes in your own Adwords account.The post The Top 10 Most Common AdWords Mistakes by @SusanEDub appeared first on Search Engine Journal.... [Read More]